visual language for gymia

Gymia is an aspiring start up from Berlin Germany which aims for a little revolution in the way people think about fitness centres and how they sign in. For this purpose Gymia didn't just need an unique picture style for the photographs of the studio's interior but also a visual brand language which defines the style of the photographic work done by the photographers. I created this visual brand language for gymia that aims to capture beautiful details and bright, forthright studios along with the picture style which is used for every studio being photographed for gymia.

This is a film I recently created in cooperation with Gila Faghihi. Gila is an interior designer from Berlin (Germany) who needed a short film for her portfolio. Her work in interior design is done under the brand "Homestage". All work from filming to cutting and in the end post-production and color grading has been done by me.